At a time when physical retail is under huge economic pressure, Lush is committed to continuing investment in the high streets and providing innovation and new customer experiences.

Lush’s number one shop and Spa in the world, Lush Oxford Street is currently undergoing a transformation which will see new experiences and activations previously seen in Lush concept shops around the world come together under one roof, creating Lush’s ultimate shopping destination in London. The grand opening date will be Saturday 1st May.

Created to transform mind and body, Lush’s bespoke spa treatments are the perfect way to rejuvenate and revive. With treatment vouchers available (with no expiry date) in Lush shops nationwide and from the uk.lush.com, you could say that the Lush Spa is Lush’s best kept secret. 

All therapists are fully trained in Covid related Health & safety procedures. Lush will also be asking all customers to complete a Covid wellness form before they arrive. To view the treatments available and procedures and policies in place to ensure that every customer has a magical experience at the Lush Spa in line with government guidelines, please refer to the FAQ page for more details.

Six Lush Spa Locations in England and Wales will be opening on Monday 12th April. Lush Oxford Street Spa opening date is to be confirmed and the Lush Spa Edinburgh will open on 26th April.

Alongside local government guidelines – such as observing advised social distancing rules, no hands on demonstrations and having a safe queuing system to enter – staff safety measures for each Lush shop reopening in England and Wales will also include…

 

• Socially distanced product demonstrations.
• Safe use of testers  with squeaky clean individual spatulas and non contact procedures.
• Lush will be providing face coverings for staff to use, asking customers to wear a mask if they can, and adhere to local social distancing requirements.
• A continuous cleaning rota will be in place.
• Customers will be invited to wash their hands as soon as they arrive in store either with their own piece of soap peel, or Lush hand sanitiser.
• Shops will have pre-filled sample pots of some of their most popular products, complete with a tamper proof seal. All shops welcome customers to try samples so they can try before they buy.
• Till points have recycled and recyclable perspex screens installed.

 

Shops will also be supported through tech advances such as Lush Lens. Designed by Lush’s in-house tech R&D team to offer customers a packaging-free and contact-free shopping experience. Customers can download the new and improved Lush app on android and iOS and scan unpackaged products (over 50% of Lush’s range) in-store. The phone’s camera and Machine Learning are able to recognise products and give the customer detailed ingredient information, price and ‘how to use’ demonstrations through immersive videos via the app. The feature is available in 30 countries and 20 different languages.

Outside of the usual customer journey of serving customers in shops, Lush has different ways customers can shop with them to provide as many options as possible.

Shops can choose to run some of the following:

• Order and Collect: Customers can place and pay for an order to collect at a designated time at their local Lush shop.
• Virtual consultations: Moving some of the customer experience online so that when customers come into store they can pick up their products quickly and easily.
• Taking orders from the queue outside: Orders can be ready and bagged when the customer enters the shop, limiting the amount of time the customer has to spend in the shop. 

Lush products delivered to your door in as little as two hours: 45 Lush shops nationwide have also teamed up with on-demand delivery service, Stuart to enable customers to place orders directly with their local Lush shop, who will then arrange their trackable same day delivery.

 

For further press enquiries please contact [email protected] or call 0207 434 3948.

*The only shop in England not opening in England on 12th April 2021 is Lush Oxford Street, which is undergoing a refit.

For full Lush information about the Coronavirus crisis, please visit: https://weare.lush.com/lush-life/our-company/covid-19-lush-updates

Since establishing over 25 years ago, Lush has been driven by innovation and its ethics. Creators of pioneering beauty products such as the fizzing bath bomb, shower jellies and solid shampoo bars, Lush places emphasis on fresh ingredients like organic fruits and vegetables. Lush fights tirelessly against animal testing and operates a thoroughly comprehensive Ethical Buying department, developing fair and direct trade initiatives.  Lush leads the cosmetics industry in combating over-packaging by running public awareness campaigns and developing products that can be sold ‘naked’ to the consumer without any packaging.

 

Today Lush operates in 48 countries with over 900 shops, 38 websites shipping worldwide and a global network of native apps, broadcasting channels and digital communities in over 30 languages. www.lush.com