6th-10th June 2025

Celebrate self care and reflection with Lush’s festive Eid al-Adha collection

Eid Mubarak! Created in collaboration with Lush’s Eid Co-Create network, Lush is launching the 2025 Eid al-Adha collection with a selection of celebratory products and a Knot Wrap.

Eid al-Adha is one of the most important festivals in the Muslim calendar and will begin on the evening of Friday 6 June and end on the evening of Tuesday 10 June. The collection is now available in all Lush UK&I stores and on lush.com. 

This year’s Eid al-Adha collection aims to symbolise self care and reflection. The 2025 Eid al-Adha range is part of Lush’s ‘Co-Create’ programme, a product creation programme for Lush employees which aims to promote diversity, inclusion, equity and belonging by lifting up authentic stories from respective communities. Ramsha Khan (Lush Kingston), Andreea Marin (Lush Portsmouth) and Salwa Shah and Muminah Faheem (Lush Meadowhall) are Lush’s co-creators for this range.

“Growing up Muslim in the UK, there weren’t many retail stores that presented products that acknowledged the celebration of Eid and Ramadan, so when I first started working at Lush, it was a huge surprise that a high end retail store had come out with products and ranges that honoured so many cultural and religious celebrations, including Eid and Ramadan. It made me feel seen and represented in a space where I never expected to be. 

“So taking part in Co-Create gave me the opportunity to help shape products that truly reflect and celebrate our beliefs.”

– Muminah Faheem, Lush Meadowhall

Sukoon bath bomb, £3.50 / €4

A beautiful crescent moon to bring peace to your nightly baths with the signature scent that we all know and love! Find tranquility in sparkling dark blue and silver waters with the sweet Sticky Date scent.

Sukoon (Soo-koon) was created by Lush Kingston Store Manager and Chair of Lush’s Global Majority Community Network, Ramsha Khan, who participated in a Muslim focus group as part of the Co-Create initiative. 

Ramsha says:

 “Eid al-Adha is a time for reflection, prayer and to give back to our community and ask for forgiveness. As a practising Muslim, I wanted this bath bomb to bring together all the many wonderful regions that celebrate Eid, with a design that calls to all of us of this significant time; the crescent moon.”

Siraj bath bomb, £3.50 / €4

Wish upon a star and let what’s written unfold! Let destiny fizz in purple and glittery golden waters with the sweet and iconic Sticky Date scent.

Siraj (Se-raj) was invented by Co-creator Andreea Marin:

“Siraj — a reminder that everything unfolds as it is meant to. In Islam, self-care is a cherished practice, and this deep blue and gold bath bomb offers a moment to relax, reflect and embrace your blessings.”

Andreea Marin, Trainee Manager, Lush Portsmouth

Jamil body scrub,  £20 / €24

Cleanse and boost radiance with fresh pomegranate juice and scrubby pomegranate powder. This beauty doesn’t just cleanse and exfoliate, it moisturises too! Fair trade cocoa and shea butters ensure your skin feels soft and hydrated after you’ve had a good scrub.

Jamil (ja-meel) was created by Salwa Shah and Muminah Faheem from Lush Meadowhall. They wanted to create a body scrub for Eid al-Adha to make you feel beautiful (“jamil” in Arabic) with fresh, fruity pomegranate, a symbol of blessings:

“In the Quran pomegranates are referred to as a fruit of Heaven, and as a child I would stand by my mum as she peeled pomegranates, and we’d put them in a bowl and eat them by the spoonful. It’s a nostalgic memory for me, and made it one of my favourite fruits too.”

– Salwa Shah, Lush Meadowhall

Blooming Good Deets Knot Wrap, £7 / €8

Does your world need more love? Spread love everywhere by gifting friends and family a few Lush goodies in this organic cotton Knot Wrap adorned with vivid colours.

Designed by Nancy Kouta, a surreal abstract Graphic Designer and Illustrator based in Beirut, whose artwork is a tapestry woven from the threads of surrealism and abstraction. Through intricate layering, details and vivid colour palettes, she crafts compositions that defy logic and invite viewers to explore the labyrinth of their minds. Each stroke is a portal to a world where dreams and reality meld, creating a symphony of visual stimulation that leaves an indelible mark on the observer’s psyche.

Lush Knot Wraps are a reusable and easy-peasy wrapping alternative to gift papers, made from either organic cotton or recycled polyester. They come in a variety of colors, designs and sizes! Ditch disposable paper for good and wrap up your gifts and naked products again and again with our reusable, vibrant and fun Knot Wraps.

Did you know…That Lush’s bestselling and viral scent of the Sticky Dates range was originally invented for Lush’s Eid collection in 2022 for Sticky Dates shower gel? It quickly gained a cult following and can now be found in 12 different products and a gift, available all year round.

notes to editors

Lush’s Secret Master Plan – A product for every need… At Lush, it is part of our secret master plan to make products for every need. As a diverse global business, we recognise that it’s important to ensure that customers and staff across our worldwide community are able to find products for every occasion including celebrations that involve gift-giving. Working with staff across cultures globally, we aim to make everyone in the Lush community feel included and welcome, as always.

About Lush

Since establishing in 1995, Lush has been driven by innovation and its ethics. Creators of pioneering beauty products, one of Lush’s most well-known creations is the bath bomb.

Invented in 1989 by Lush Co-Founder Mo Constantine in her garden shed, bath bombs have become a global sensation – all hand pressed in Lush’s own manufacturing sites across the world, Lush sold over 21.2 million last year.

A beauty company with a campaigning heart, Lush is on a mission to create a product for every need and a cosmetic revolution to save the planet. The ultimate goal is to leave the world ‘Lusher than we found it’.

In August 2024, Lush reached £100 million in charitable giving, supporting grassroot organisations and activists through multiple programs since 2007. In FY23 Lush donated just under 1% of the company turnover to grassroots groups driving tangible positive impact, showing commitment to a long term giving strategy.

Today, Lush operates in 50 countries with over 850 shops, 38 websites shipping worldwide and a global network of native apps, broadcasting channels and digital communities in over 30 languages.

For more information on Lush’s Eid range please email lushpr@lush.co.uk.

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