Think Pink …Iconic Brands Lush and Mattel Launch Limited-Edition Barbie™ Collection…

Pink Is A Symbol Of Empowerment For ALL

We couldn’t resist bringing these two icons together – Barbie™ x Lush. Pink is powerful and the limited-edition Barbie™ x Lush Collection celebrates the color in all its glory. 

We know that a trailblazer like Barbie™ settles for nothing but the best when it comes to her self-care routine and Lush is a trailblazer itself when it comes to fresh, handmade, cruelty free and minimally packaged cosmetics. Lush also has many strong females at its helm, for example Lush Co-Founder Mo Constantine invented the beloved bath bomb in 1989 in her garden shed and today the brand sells 1 bath bomb per second globally!

The Barbie™ x Lush Collection offers a complete range of self-care in Barbie™’s quintessential pink hue, meant to be used and loved by everyone looking to reclaim the color as a symbol of empowerment, daring and being fearless. 

“Partnering with an icon like Barbie™ is truly a dream come true for Lush. Barbie™ continues to push boundaries and doesn’t let anyone underestimate her abilities. We imagined what Barbie™’s self-care routine would look like and created this range, meant to be used and loved by all. The collection is for everyone who wants to embrace the power of the color pink!” explained Melody Morton, Creative Concepts Director at Lush Cosmetics. 

With everything they do, Lush strives to offer customers the freshest cosmetics and an ultimate waste-free shopping experience. The Barbie™ x Lush Collection is made by hand, using the highest quality ingredients that leave the world a little bit lusher. The assortment features ‘naked’ products that don’t require any packaging – from soaps, to bath bombs to bubble bars. Lush is leading the cosmetics industry in combating over-packaging by developing products that can be sold to the consumer without any packaging. Products in packaging will be part of the brand’s closed-loop recycling program, Bring It Back, which encourages customers to bring their empties to a local Lush shop for money off their same day purchase, or five empty pots for a free Fresh Face Mask. 

The Barbie™ x Lush Collection will be available exclusively on the Lush app on the August 9th, online and in Lush stores starting August 10th. 

The Lush x Barbie™ Collection

Sparkling pink waters with skin-softening ingredients bring your bathtime dreams to life! Drop this iconic B into the bath and watch it fizz and froth up creating sparkling pink bath water. It has a bath melt heart made of organic cocoa butter, shea butter and coconut cream for a luxurious soak that conditions skin, so you’ll emerge feeling relaxed, soft and smelling sweet.

Take a break and head out on a bathtime adventure! Sink into neon pink waters covered in mountains of fluffy bubbles with a sweet and fruity scent. Almond essential oils lends cherry notes, sweet wild orange gives happy citrus vibes and comforting tonka absolute sweetens things up. You won’t want this adventure to end!

Make hair feel fantastically soft and shiny with marshmallow root infusion and fresh strawberry and lemon juices. This pink pigmented shampoo may tint very light or porous hair, so we advise you not to toy with it. Rinse from your hair and surfaces immediately so that all you’re left with is shiny, deliciously scented locks. Please note, if left on dry hair that is bleached, very fair or white, it could turn hair pink; don’t say we didn’t warn you!

Plan a home spa day with friends and have some fun with this pink jelly mask. Just pinch off a piece and work to a paste between your hands, then smooth over your skin. Calming calamine powder, soothing rose absolute and deep cleansing kaolin clay will leave your skin feeling fresh and beautiful!

Follow your dreams to soft, sparkly skin with our limited-edition body balm made in collaboration with Barbie™. Made fresh with organic butters, hydrating oils, chocolatey-scented ruby cocoa liquor and heaps of glitter to make your skin smell incredible, feel soft and shine bright!

Scrub up with swirls of sugar, moisturising butters and brightening citrus oils to make skin feel unreal. Just scoop up a handful of this thick, squishy scrub and massage into skin. Exfoliating caster sugar is balanced by skin-softening Fair Trade organic cocoa butter and extra virgin coconut oil to cleanse and hydrate. The citrusy scent of lemon myrtle and Persian lime oils, along with a dash of glitter leave you with bright skin and a sunny disposition!

Spread kindness and confidence with a spritz of this fun, fresh perfume. Just like our seasonal Snow Fairy, it has a super sweet, pink scent to bring a bit of magic to your day. The cherry notes of almond essential oil, along with comforting tonka and sweet wild orange create a fruity, happy-making fragrance.

Get all the must-have soapy accessories from our Barbie™ collaboration, including this pink handbag. Handmade with our palm-free soap base, a juicy rhubarb and custard scent and added Fair Trade organic cocoa butter to ensure skin stays soft and hydrated after washing.

Wash up in style with this fashionable pink high heel made in collaboration with Barbie™. We make these heels by hand with our palm-free soap base, a yummy rhubarb custard scent and Fair Trade organic cocoa butter to leave skin feeling soft and smelling sweet. It’s pink, it’s iconic and it’s only here for a limited time.

Lather up and rock out with this limited-edition Boombox Soap made in collaboration with Barbie™. Handmade with our palm-free soap base, a juicy rhubarb and custard scent and added Fair Trade organic cocoa butter to moisturise skin. Soft, sweetly-scented skin? It’s music to our ears!

Get totally sleek hair with this pink comb made in collaboration with Barbie™ and Handle London. Made with recycled plastic in the iconic Barbie style, this comb deserves to be seen. Tote it around town to pull out for quick fix ups or display it at home and make it your go-to hair accessory!

About Mattel

Mattel is a leading global toy company and owner of one of the strongest catalogues of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain, and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO®, Masters of the Universe®, Monster High® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming and digital experiences, music, and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential. Visit us online at mattel.com

About Lush

Since establishing over 27 years ago, Lush has been driven by innovation and its ethics. Creators of pioneering beauty products, one of Lush’s most well-known creations is the bath bomb. Invented in 1989 by Lush Co-Founder Mo Constantine in her garden shed, bath bombs have become a global sensation – all hand pressed in Lush’s own manufacturing sites across the world, Lush sold over 40.5 million last year.

A beauty company with a campaigning heart, Lush is on a mission to create a product for every need and a cosmetic revolution to save the planet. The ultimate goal is to leave the world Lusher than we found it. Lush operates a strict policy against animal testing and leads the cosmetics industry in combating over-packaging by developing products that can be sold ‘naked’ to the consumer. Lush Digital champions ethical hardware, ethical data, ethical design and open-source technologies and we support and elevate communities who feel the same.

Today, Lush operates in 49 countries with over 900 shops, 38 websites shipping worldwide and a global network of native apps, broadcasting channels and digital communities in over 30 languages. 

For further information or interview requests please email lushpr@lush.co.uk.